# Curia - Delegate Communication Thread

**URL:** <https://gov.velora.xyz/t/curia-delegate-communication-thread/1812>\
**Category:** Delegation\
**Created:** [October 18, 2024, 7:52am UTC](https://gov.velora.xyz/t/curia-delegate-communication-thread/1812 "2024-10-18T07:52:22Z")\
**Posts on this page:** 1\
**Showing post:** 10

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**Author:** ![Curia](https://dub1.discourse-cdn.com/flex013/user_avatar/gov.velora.xyz/curia/32/665_2.png) [@Curia](https://gov.velora.xyz/u/Curia)\
**Post date:** [April 28, 2025, 4:25am UTC](https://gov.velora.xyz/t/curia-delegate-communication-thread/1812/10 "2025-04-28T04:25:51Z")

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**Proposal:** [PIP-63 - ParaSwap Growth Working Group Outcome - Velora Growth Framework (VGF) and Velora Growth Committee (VGC)](https://gov.velora.xyz/t/pip-63-paraswap-growth-working-group-outcome-velora-growth-framework-vgf-and-velora-growth-committee-vgc/2119/19)

**Vote:** For

**Rationale:** We will support this proposal, as the DAO clearly needs a dedicated group to focus on driving Velora’s growth. However, we would like to clarify a few points:

which marketing channels will the Committee prioritize?

> [@PIP-63 - ParaSwap Growth Working Group Outcome - Velora Growth Framework (VGF) and Velora Growth Committee (VGC)](https://gov.velora.xyz/t/pip-63-paraswap-growth-working-group-outcome-velora-growth-framework-vgf-and-velora-growth-committee-vgc/2119/1):
>
> **3.3 Marketing & Community Engagement**
> 
> - Creating educational content (Blog posts, social media campaigns, AMAs).
> - Executing growth-focused campaigns.
> - Expanding ParaSwap’s brand presence through community-driven initiatives

As other delegates have pointed out, setting clear KPIs would also be valuable to properly evaluate the group’s performance and manage expectations. We understand it can be complicated to define KPIs at the start, but if they could be aligned with Laita Labs and the Foundation’s mission to onboard more users to Velora and initiate new initiatives for the ecosystem, it would make the results more feasible and tangible to measure.

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_[View the full topic](https://gov.velora.xyz/t/curia-delegate-communication-thread/1812)._
